Hologram Entertainment – Bringing Back the Past

Wal-Mart.com USA, LLC

Holograms are the newest field in the entertainment industry and they don’t seem to be going anywhere, in fact, it seems they’re getting more and more popular as they bring back entertainers from the past live into our concert halls, tv screens and possibly so much more in the future.
What is a Hologram, anyway? Well, it’s a term derived from the Greek words whole and recorded, basically meaning that a three-dimensional image is formed by bending and focusing light.
The hologram originated from what was called “Pepper’s Ghost” in the past. Peppers Ghost is an old Victorian theatrical trick. It was popularized by the scientist, John Henry Pepper, who made it popular by a famed demonstration in 1862. If you’ve been to Disneyland, you’ll remember the ghosts at the Haunted Mansion dancing around on the walls. Those illusions were created by using glass which reflects a darkened hidden area from the viewer. The object is placed into this hidden room which then reflects onto a lightened area. By placing the dividing glass at a 45 degree angle, the mirrored image is reflected into the viewing area, thus making the object seem to appear out of nowhere.
Today, a special eyeliner foil is used to cover larger areas, along with high-definition video projection and lighting, taking place of the glass in the old Victorian times that was used. These holograms appear very realistic to real life and audiences are wowed by the amazing illusions seen on stage. The inventor of the eyeliner foil based holographic system is Uwe Maass. He’s a German inventor living in Dubai. He made his first hologram projector in 1992. An electronic engineer, he was always fascinated by optics. Mass has founded a company called Musion to market this eyeliner foil invention and put up a patent on his invention. He worked with David Copperfield and Siegfried & Roy. Maass said, “They saw the beauty. They wanted to buy the patents.”
Alkiviades David is the Greek billionaire and CEO of Hologram USA (or HUSA). HUSA is bringing back some big names such as Ray Charles, Richard Pryor, Jim Morrison and Liberace, to name a few. He’s making deals with Apollo in Harlem, the Mohegan Sun in Connecticut, the Andy Williams Moon River Theatre in Branson, the Saban Theatre in Los Angeles and the Hologram Comedy Club at the National Comedy Center in upstate New York. “Without a doubt, it’s generated a lot of interest and controversy, which we embrace and we know that we are going to put on a great show….”
Snoop Dogg featured the late Tupac Shakur (died in 1996) at the Music and Arts Festival in 2012 in a hologram form, bringing him “back from the dead.” The crowd went wild, others called it creepy, but It seems that this event was just the beginning of a craze that would bring more singers and stars from the past onto today’s stages.
Two years later Michael Jackson took the stage at the 2014 Billboard Music Awards in holographic form to the song “Slave to the Rhythm.” Jackson appeared in a gold jacket, white t-shirt and red trousers.
You can see more of this article in our March 2016 issue of ModelsMania

GameStop, Inc.